Sustainable Travel Isn't About the Sheets Anymore
Why the era of the linen card is over, and what's replacing it.
Most travellers never see the cost of their trip — the plastic on the shoreline, the waste behind the resort, the water consumed in regions already under stress. The era of the towel card is over. Here's what real sustainable travel looks like in 2026, why incoming EU regulation is forcing the industry to back up its claims, and how to find verified eco-stays that actually do the work.